Thursday, August 27, 2009

HCD Survey Panel

I am a member of the HCD survey panel and have been participating in studies. Media Curves recently conducted a study among 300 viewers who watched a U.K. public service announcement (PSA) on texting while driving. The results showed that 80% of americans are less likely to text while driving after viewing the U.K. PSA and 85% believe this PSA should air in the US. More detailed information can be found at: